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Ehime Prefecture Tours & Attractions

Named Valley Canyoning
Named Valley Canyoning
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from: $74

Japan's leading canyoning spot in the southwest of Shikoku This is a course where you can fully enjoy Ehime Prefecture's Ashizuri Uwakai National Park. The stage is set in a valley through the Meguro River, one of the Shimanto River tributaries. After finishing the half-day course, proceed further to the back, One of Japan's 100 largest waterfalls and 40 meters of slider points “Yukiwa no Taki” is the goal point. Next to Yukino Falls there is a natural Ochiai Pass that can be called a pipe slider created by nature, and you can enjoy all the big slider points in the valley. There is a steep staircase on the way, but you can also take a lunch break, The guide will select the spot of activity according to your physical strength, There is a detour for each point, so even beginners can participate with peace of mind.

[Town walk] Stroll around Matsuyama Castle and enjoy local shopping
[Town walk] Stroll around Matsuyama Castle and enjoy local shopping
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from: $59

A 'must see' for first time visitors to Matsuyama! As one of Japan's 12 original castles dating back to before the Edo period, Matsuyama Castle is the symbol of Matsuyama City. Take a rest at Jozanso, a café on the top of the hill. You can choose a refreshment between the two specialties, Iyokan orange soft-serve ice cream and homemade Amazake (sweet fermented rice drink). Stroll along Ropeway and Okaido shopping arcade to discover some local delights. ※Reservations are accepted from 2 people. ※The tour will go on, rain or shine. (Bring rain gear as needed.) The chairlift stops running on rainy days. In case of a thundery day, both of the chairlift and ropeway will be out of service. The tour will be cancelled if the management determines it difficult to ensure the safety of participants due to heavy weather such as typhoon or conditions unsuitable for walking. Please be careful not to get heat stroke during the tour in the extremely hot season from June to September.

[Town walk] Matsuyama goes "Ishiteji pilgrimage experience"
[Town walk] Matsuyama goes "Ishiteji pilgrimage experience"
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from: $21

Recommended for those who want to experience Shikoku Pilgrimage, which has a history of more than 1200 years. Wearing a rental pilgrimage costume, it is a 110-minute round trip from Dogo Onsen Station to Ishiteji Temple. With a bill, you can ask the guide how to worship, so you can visit with confidence. The event will be confirmed with the participation of two or more people. * You can apply from 2 people. All guides will be provided in Japanese. We will prepare two pieces of Ishite Temple's specialty, shaobing, for each person. Moderate sweetness will rejuvenate your body after worshiping.

Private Matsuyama Airport to Imabari Transfer
Private Matsuyama Airport to Imabari Transfer
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from: $269

Welcome to Matsuyama Airport, the gateway to the Shimanami Kaido! We will take you from Matsuyama Airport to your hotel in Imabari City. I will also carry the bicycle I brought with me. We also provide information on Shimanami Kaido Cycling. Please use all means.

Awesome Guided Matsuyama Local Food Tour
Awesome Guided Matsuyama Local Food Tour
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from: $62

Matsuyama City in Ehime Prefecture is a city with plenty to offer. Stunning Matsuyama Castle, age-old Dogo Onsen, spectacular views overlooking Seto Inland Sea; there is no shortage of tourist attractions. But one thing you can’t miss is the awesome food! During this tour guided by a dedicated local guide, you will leisurely walk along lively shopping streets lined with a variety of eating places to check out some of the must-eat local specialties. To name a few: juicy Karaage fried chicken, grilled Onigiri rice ball with eel inside, Matcha soft serve, all sorts of traditional Japanese sweets, and last but not least, freshly-squeezed juice of Mikan orange for which Ehime is best know. As you go along, you’ll also stop by several interesting attractions, such as Enmanji Temple known as the “temple of love”, and an open-air foot bath to spend some relaxing time immersing your feet in warm water. Join us and let’s go together on a wonderful Matsuyama food adventure!

Private 2-hour Indian Yoga Experience at Hakata Island
Private 2-hour Indian Yoga Experience at Hakata Island
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from: $35

Experience yoga on the beautiful beach of Hakata Island. We propose the best yoga spot according to the weather and time zone. Enjoy sightseeing in Hakata Island while visiting yoga spots with a lovely smiling teacher and experience various variations of yoga such as active yoga and singing yoga (Kieltan).

Experiential Tours of Pearl Culturing Farm
Experiential Tours of Pearl Culturing Farm
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from: $25

Uwajima City of Ehime Prefecture is Japan's top producer of Akoya pearls. Our shop offers you the experience of observing the pearl culturing process, broaden your knowledge of pearls, and learn how to distinguish the quality of pearls. Taking a pearl out of the shellfish that you pick out on a raft is an experience exclusive to a culturing site. The people working in our shop are always engaged in pearl culturing, so they have a profound knowledge of the pearls. Moreover, you'll be able to make your own accessories, such as a strap broach with the pearls which you extracted and take it home as a souvenir. Come and feel the charm of a peaceful, calm sea on a raft at our culturing farm.

Private Historical Tour of Matsuyama Castle
Private Historical Tour of Matsuyama Castle
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from: $62

Take a stroll through the history of Matsuyama Castle as you tour the castle. A castle geek's guide to the best places to take pictures and the stories behind them We will explain the various spots from the entrance of the castle, the walls, the castle gate and other interesting stories, all the way to the castle tower. At the castle tower, we will explain the exhibits in more detail, as well as points that only the guide knows about.

Setoda Cycling & Tatara Cruising
Setoda Cycling & Tatara Cruising
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from: $57

A great plan that includes rental bicycles and cruising Enjoy the central area of Shimanami Kaido from both land and sea There are many wonderful scenery that you will want to enjoy while cycling, such as the Tatara Bridge that forms the border between Ehime Prefecture and Hiroshima Prefecture, and the lemon fields of Ikuchijima, which boasts the highest production volume in Japan. We also recommend having lunch and taking a stroll at Setoda Shiomachi Shopping Street. Setoda Port - WAKKA one way is definitely a cruise. Enjoy the scenery unique to cruising, such as the beauty of the many islands of the Seto Inland Sea and the Tatara Bridge that you can see from directly below. [Support contents] ・You can choose options according to your wishes, such as "plan with drink", "extended rental cycle", and "plan with guide". Please inquire when making a reservation. ・Introducing many recommended spots! It also supports troubles such as punctures, so it is safe for first-timers! 【itinerary】 1. WAKKA reception, information on rental bicycles (15 minutes) ↓ 2. Start cycling (60 minutes) [Highlight]    Sacred Monument for Cyclists / Tatara Bridge / Lemon Valley   Sunset Beach / Shiomachi Shopping Street etc. ↓ 3. Setoda shopping street, walk (75 minutes) ↓ Four. Setoda Port, start cruising (30 minutes) ↓ Five. Arrived at WAKKA and disbanded *It is also possible to go cruising first from WAKKA to Setoda Port. —————— Total: 3 hours

Explore private beaches on sailing boat
Explore private beaches on sailing boat
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from: $162

Discover private beaches, catch the wind sailing, and spend time exploring Japan's Inland Sea. Listen to music or enjoy the sound of the water - the whole boat is yours to visit the area at your own pace. The tour takes place inside a Japanese archipelago of twenty-five unique islands. The boat, "Yunagi," was hand-built locally in Kamijima and is designed to ride up on the beach for easy island hopping. With stability and safety as a focus, "Yunagi" is a registered passenger vessel. The day's route is chosen based on weather conditions and each group's skill level. This experience is perfect for those who love nature, have an adventurous spirit, or want to take a break from the city tempo. No tour is the same, and there is something new to discover each time.

Matsuyama Half-Day Private Trip with Government-Licensed Guide
Matsuyama Half-Day Private Trip with Government-Licensed Guide
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from: $71

This value-packed trip with a government-licensed and experienced multilingual tour guide is a fantastic and efficient way to explore Matsuyama! Matsuyama, with the tranquil and beautiful Seto Inland Sea to the west and the mountains to the east, boasts a pleasant climate--mild thoughout the year with little rainfall. With its abundance of cultural offerings, Matsuyama features both the convenience of a city and the slow pace of the countryside. Let us know what you would like to experience and we will customize a four-hour tour that's best for you! Note*1: Please select your must-see spots from a list in the tour information to create your customized itinerary. Note*2: The National Government Licensed Guide Interpreter certification is issued by the Japanese government requires a good knowledge and understanding of Japanese culture and history.

Cycling the Islands of Dreams!
Cycling the Islands of Dreams!
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from: $106

I am Kiwi. Momo is Japanese. We both moved from New Zealand to Kamijima Islands and are loving it! I am working for the local sushi master, and Momo is working for Kamijima Tourism Association. We are passionate to show everyone not just the charm of the Japanese island countryside life, not to visit, but as a place to live. We will take you by bicycle to our favourite spots that Kamijima has to offer, a route most visitors will rarely find, because its off the main road. The islands are not large, but we will stop at temples, pottery kilns, lookouts and beaches. The charm is not just the views, it's also the amazing people living here too. This ride is a leisurely 20-35km route, slowly riding over 2 suspension bridges, seeing panoramic ocean views and talking with local shop owners and eating over 5-6 hours (including the lunch stops!). If you aren't a experienced rider, you can still enjoy this relaxing bike ride! There are electric assist bikes for those not looking for a workout.

Shimanami Kaido One-Day E-bike Cycling Tour
Shimanami Kaido One-Day E-bike Cycling Tour
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from: $272

【OUTLINE】 Enjoy a guided tour of places to see as you cycle along cycling mecca Shimanami Kaido. In addition to the easy-to-use electric bicycles, there will be support car a following along (From the starting point to Kirosan), so even if there are steep slopes or bike breakdowns, please be assured that we have you covered. 【HIGHLIGHTS】 ・One-way guided tour from Imabari to Omishima ・Go through Imabari, Oshima, Hakatajima and reach Imabari (Omishima) ・Visit photo spots tour by a guide who is well-acquainted with the area ・Cycle comfortably knowing that a support car is there to help you with the more intense areas of the island

Shimanami Kaido Sightseeing Tour by E-bike
Shimanami Kaido Sightseeing Tour by E-bike
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from: $106

Our stage is Shimanami. Shimanami is a magnificent stage where everyone can spend a wonderful time. Enjoy a healthy and wonderful view on your E-bike!

Crown bridge hopping by Bike
Crown bridge hopping by Bike
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from: $155

One-day course which starts and ends at 'i.i.imabari! cycle station', the cycling terminal opened in 2020 in front of JR Imabari station. Visits Imabari Castle, Hashihama area symbolizing the ship-building town Imabari. Takes a ship to Umashima island. Crosses the Kurushima Kaikyo Bridge to Oshima island. Enjoys lunch at a restaurant with a great view of the Seto Inland Sea. ●Meet at 8:30 (Start 8:45) - Imabari Castle - Hashihama 10:10 -- Umashima 10:30 -- Kurushima Kaikyo Bridge -- 12:00 Itoyama Park (Lunch) 13:10 - (Photo spots) - Imabari station 14:30 The total distance is about 15 km. A cycling course for beginners and intermediate cyclists. Visits Imabari famous for shipbuilding and towel production, Umashima and Oshima islands. Enjoys traveling in Seto Inland Sea by boat.

Matsuyama Full-Day Private Trip with Government-Licensed Guide
Matsuyama Full-Day Private Trip with Government-Licensed Guide
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from: $88

This value-packed trip with a government-licensed and experienced multilingual tour guide is a fantastic and efficient way to explore Matsuyama! Matsuyama, with the tranquil and beautiful Seto Inland Sea to the west and the mountains to the east, boasts a pleasant climate--mild thoughout the year with little rainfall. With its abundance of cultural offerings, Matsuyama features both the convenience of a city and the slow pace of the countryside. Let us know what you would like to experience and we will customize a six-hour tour that's best for you! Note*1: Please select your must-see spots from a list in the tour information to create your customized itinerary. Note*2: The National Government Licensed Guide Interpreter certification is issued by the Japanese government requires a good knowledge and understanding of Japanese culture and history.

Camping and Cycling Equipment Rental in Shimanami
Camping and Cycling Equipment Rental in Shimanami
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from: $113

Rental and support for outdoor enthusiasts. The combination of cycling and camping is the ideal outdoor activity. Fully enjoy nature at one of the scattered camping sites in the Shimanami area. The rental of bicycle and camping gear is available on site. With the prior advice from experts in traveling in the Shimanami area, you can easily make your own itinerary. As necessary, emergency support is available during your trip. (Charged) Enjoy easy, safe and free-style touring!

Private Multiday Historical tour in Ehime
Private Multiday Historical tour in Ehime
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from: $2,756

On this three-day tour travelers will take a step back into time as they disappear along the cobbled streets of small-town Ehime. Here, visitors will encounter a town still crested by its medieval castle and where the past and the present are by no means easily defined with modern luxury and traditional architecture and craft seemingly stitched together across time. Travelers will also experience a portion of the Ohenro trail stepping along the same route as pilgrims did during a time long since passed. Visitors will also experience the richness of an Edo Era merchant town still lined with the same yellow walled manor homes that have witnessed generations walk by them and will no doubt see many more.

Guided Cycling Tour of Omishima: Interact with Local Farmers
Guided Cycling Tour of Omishima: Interact with Local Farmers
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from: $158

Enjoy a cycling guided tour where you can interact with local citrus farmers on Omishima. It's a premium experience of riding to an off-road citrus field on an E-mountain bike/E-bike, which is possible only with your guide. Ride through colorful citrus fields with an E-mountain bike/E-bike against the backdrop of the beautiful islands of the Seto Inland Sea! Interact with the local people and learn their stories and opinions on citrus making. Enjoy seasonal citrus hunting with guidance by local farmers. Feel like you’re a member of the island with an off-road course that you can enjoy safely with your guide.

Visit a Traditional Sake Brewery and Taste Liqueurs in Ehime
Visit a Traditional Sake Brewery and Taste Liqueurs in Ehime
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from: $24

【OUTLINE】 You can observe a whole process of liqueur making from the citrus field to harvest raw material to the factory to manufacture the liqueur. The building of the brewery, popular for its Mikan (mandarin orange) Liqueur, is registered as a tangible cultural property and filled with a modern and calm atmosphere. You can also sample mild "Mikan Liqueur - Bihada" expected to be effective for making skin smooth and beautiful. 【HIGHTLIGHT】 ・Observe the sake making at the brewery, a registered tangible cultural property, with history and elegance ・Brewery tour guided by the staff actually making sake such as Toji - chief sake brewer ・Tasting the signature sake and liqueur in a modern space remodeling a part of the sake warehouse ・Visit the citrus field where raw material of the popular product "Mikan Liqueur - Bihada" is grown. (※ depending on the season)

Small-Group Walking Tour of Matsuyama and Minakuchi Brewery
Small-Group Walking Tour of Matsuyama and Minakuchi Brewery
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from: $59

Start walking from Dogo Onsen Station and visit some famous spots for good fortune. While leisurely walking, think of a memorable word you like that will be made into an original Sake label later. How about a word related to Matsuyama such as Dogo, Shikoku, or Henro (pilgrimage) ? Or, it might be interesting to write your name in Chinese characters with the assistance of an English-speaking local guide. The word will be used to make an original Sake label at the Minakuchi Shuzo brewery, the only Sake brewery in Dogo. You can also enjoy tasting various Sake samples available for purchase in the store.

Uninhabited island adventure tour to go by SUP
Uninhabited island adventure tour to go by SUP
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from: $57

Mont Saint Michel in Setouchi? Adventure with SUP to the uninhabited island called Kojojima! Experience the comfortable tides and land in the shade of rocks to fully enjoy the uninhabited island! The seawater around Kojo Island is highly transparent, and there are also beautiful beaches. After exploring the island, enjoy a tea time while gazing at the Tatara Bridge and the scenery of the island.

Wadaiko/Taiko(Japanese drum) Sound Healing Experience & Performance in Matsuyama
Wadaiko/Taiko(Japanese drum) Sound Healing Experience & Performance in Matsuyama
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from: $155

【OUTLINE】 Wadaiko (also known as Taiko) is an extremely famous Japanese instrument (even used to represent Japan). In this plan, you will have the chance to experience this extremely special and super-sized drum made with the highest quality materiels. You will have the chance to encounter experts in action and watch the performance which is even said to have healing benefits . Not only that you will be granted the chance to play the Wadaiko. This plan includes taxi transfer fares from Matsuyama city. 【HIGHLIGHTS】 ・A 45-minute healing experience that heals the mind and body with original performances by Japanese drum specialists ・Provides high-quality sounds with the finest and oversized Japanese drums ・Stress release and exhilaration with a 45-minute performance experience where you can enjoy the powerful sound! ・Includes taxi transfer from Matsuyama city

Gagaku imperial Court Private Music Experience
Gagaku imperial Court Private Music Experience
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from: $47

You can go into the Jinja(shrine) to pay your respects. You learn the formal manners of the Jinja(shrine). You can experience three different types of Gagaku instruments. You can try on a Heian-era costume (Hitatare). After a lot of practice, you can finally dedicate the performance in front of the gods.

Guided Tour Following the History of the Murakami Pirates of the Seto Inland Sea
Guided Tour Following the History of the Murakami Pirates of the Seto Inland Sea
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from: $344

Explore Oshima in Ehime, a place associated with the Japan's largest pirates, the Murakami pirates who were active between the 14th and 16th centuries. Learn mystery behind the Murakami pirates who ruled the Seto Inland Sea! Enjoy the gorgeous view of the Seto Inland Sea. From the top of Mt.Kiro, overlook of the sea where the Murakami pirates delivered their goods, and enjoy the spectacular view during the e-mountain bike ride! Dine on the mighty pirate dish, horaku-yaki (seafood pot roast). Visit the ruins of Noshima Castle, one of the world's rarest sea castles with commentary from a local guide! Discover the new image of pirates from the tour!

E-Mountain Bike & Trekking Tour of Oyamadumi
E-Mountain Bike & Trekking Tour of Oyamadumi
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from: $219

Enjoy a cycling and trekking guided tour that traces the history of Oyamadumi Shrine, watching over Japan from Omishima Island in the Seto Inland Sea, and climbs to the top of the shrine rich in nature. Enjoy the view with a hot coffee brewed by your guide directly at the top of Mt. Anjin! Experience the full inspiration of Oyamadumi Shrine, a shrine dedicated to the god who watches over the country from Omishima! Cycle along the approach to the shrine, once an important maritime transport hub, located in the middle of the Seto Inland Sea! Visit the historic Oyamadumi Shrine, the only shrine in Japan to have been given the title of "General Shrine of Japan". Trek to the most beautiful spot of the sacred mountain "Anjinzan"! Enjoy a cup of coffee made by a barista and admire the beauty of the Seto Inland Sea at the top of the mountain!

Enjoy Sake & Sweets in a Sake Brewery in Ehime
Enjoy Sake & Sweets in a Sake Brewery in Ehime
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from: $32

【OUTLINE】 Kyouwa Shuzo, established in 1887, is located in Tobecho where good old handicrafts are inherited. You can watch the process of making sake by hand where the quality of the product is most emphasized, in a small building with history. Get an easy to understand explanation using a tablet. At an adjacent cafe which renovated the building established in late 19th century, you can spend a luxurious time while tasting Japanese sake, Amazake, and dessert etc. 【HIGHTLIGHT】 ・Sake brewery with long history featuring atmospheric wooden building ・Sake made step by step by hand with quality over quantity ・Watch the traditional technique of sake making by Kyouwa Shuzo producing sake to enjoy the savoriness of rice ・Easy to understand explanation using tablet image(English available) ・After the tour, taste the exclusive sake for the tour only available at the site ・Limited sweets at "Hatsuyuki" cafe which renovated sake warehouse built in late 19th century ・Get a special souvenir

Guided E-Mountain Bike Tour: Enjoy the Natural Beauty of the Seto Inland Sea
Guided E-Mountain Bike Tour: Enjoy the Natural Beauty of the Seto Inland Sea
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from: $261

【OUTLINE】 Only 30 mins by boat from Omishima, Ehime, enjoy a guided e-mountain bike tour on Tsuba Island! Witness changeable scenery of the islands of Shimanami, and enjoy this unique island with our experienced guide. 【HIGHLIGHTS】 ・This is a private tour to enjoy nature at Tsuba Island, an uninhabited island surrounded by the Seto Inland Sea. ・Take a cruise on a sea taxi and enjoy the spectacular view of the many islands as the sea breeze blows. ・Enjoy an exciting ride on an e-mountain bike along an expedition trail across an uninhabited island in the Seto Island Sea! Have a snack BBQ over a fire that you built yourself!

Taste 5 Kinds of Sake Including a Treasured Sake Blessed with Nature in Ehime
Taste 5 Kinds of Sake Including a Treasured Sake Blessed with Nature in Ehime
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from: $24

【OUTLINE】 You are shown to see the modern sake making practiced in Imabari city, a fascinating tourist spot rich in nature. It is a special sake making using high-quality rice from all over Japan and good water also chosen to make tea for Emperor Showa. After visiting the sake brewery, you can sample and compare 5 types of sake including a treasured sake which can be tasted only here. And you will get sake as a souvenir of your trip. 【HIGHTLIGHT】 ・Smooth sake born in the land surrounded by calm nature of Shikoku ・Modern and quality-focused sake making not available in an old-school brewery ・Sampling of 5 kinds of sake including a treasured sake you can taste only here ・Wineglass used for tasting to fully appreciate the fragrance of sake ・A souvenir sake for the memory of your visit

About Ehime Prefecture


Ehime Prefecture CitySpot

Here is a list of the highest rated attractions in Ehime Prefecture:

    Here is a list of the most reviewed places to see in Ehime Prefecture:

      There are many things to do when visiting Ehime Prefecture. Here are just a few:

        There are many places to see when visiting Ehime Prefecture. Here is a list of the most common:

          Ehime Prefecture does have some cool and awesome attractions. Below are the coolest:

            Ehime Prefecture works very hard to ensure the safety of its visitors. These attractions are considered to be the safest for families:




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